Posted on: February 13, 2023, 09:24h.
Final up to date on: February 13, 2023, 09:24h.
Indiana’s sportsbooks noticed their betting visitors lower considerably in January, the primary month for authorized sports activities betting in neighboring Ohio. Nonetheless, it wasn’t all unhealthy information for Hoosier operators.

The retail sportsbooks and on-line wagering apps reported a deal with of $427.2 million and adjusted gross revenues (AGR) of $36.5 million for the primary month of 2023.
The January deal with was down about 1% from the December deal with of $431.4 million, and revenues fell by 14.5% from the $42.7 million the operators collected that month.
Nonetheless, in comparison with January 2022, final month’s deal with fell by greater than 14% from the all-time month-to-month file deal with of $500.1 million the state produced a 12 months in the past. Regardless of that bigger deal with, although, Indiana’s sportsbooks noticed revenues improve by virtually $886,000 final month.
Indiana taxes AGR at 9.5%, that means the state obtained $3.4 million in income final month.
Retail Sportsbooks Close to Cincy Take Hit
With sports activities betting authorized in Ohio as of January 1, it meant that a number of operators in Indiana would seemingly lose chunk of their enterprise. That’s very true for retail sportsbooks within the southeast nook of the state, the closest area to the Cincinnati market.
In addition to 16 cell apps and a whole bunch of sports activities betting kiosks at lottery retailers in Ohio, there are 4 retail sportsbooks accessible in Cincinnati in addition to ones at Miami Valley Racing and Gaming and Hollywood Gaming at Dayton Raceway. All of these will seemingly serve prospects who have been beforehand touring to Indiana to make their bets.
And Indiana retail sportsbooks within the area did see massive drops. Hollywood Lawrenceburg, which is situated a couple of mile away from the Ohio state line, reported a deal with of $6.5 million final month. That’s in comparison with a deal with of $13.6 million in December 2022 and $13.2 million in January 2022.
Belterra On line casino in Florence, situated about an hour south of Cincinnati, had a deal with of $492,111 final month. That was down from $649,717 in December and $725,092 in January 2022.
Horseshoe Indianapolis in Shelbyville, situated about an hour northeast of Cincinnati, reported a deal with of $862,292 final month. That was down from the $1.2 million in bets it took in December and the $1.1 million it took a 12 months in the past.
Not all operators noticed their handles take a success. FanDuel and DraftKings, the 2 largest gamers in Indiana, noticed their betting visitors improve barely from December. FanDuel’s January deal with of $142.3 million was up from the $137.8 million it accepted in December, whereas DraftKings went from $134.8 million in December to $139.6 final 12 months.
Parlaying Success in Indiana
So, if Indiana’s sportsbooks took much less cash in wagers, what would possibly clarify why final month was extra worthwhile than a 12 months in the past? The reply to that query is probably going a rise in parlay wagers.
US sportsbooks have positioned larger emphasis on parlay wagers, or bets that embrace a number of legs. These bets sometimes supply extra profitable odds, however they require the bettor to not miss on any leg. Because of this, sportsbooks are inclined to Win a better proportion of parlay bets in comparison with single wagers.
Indiana doesn’t break down sportsbook income by wager sorts, nevertheless it does break down unaudited deal with by bets positioned on soccer, basketball, baseball, different sports activities, and parlays. Final month, practically 30% of all cash wagered in Indiana sportsbooks, $124.7 million, was guess on parlays. In December, that share was 27.6%, or $119 million, and in January 2022, the $122.6 million wagered on parlays equaled lower than 1 / 4 of the cash wagered within the state.
So, so long as bettors proceed betting extra on parlays, Indiana will seemingly not see tax revenues endure at the same time as sports activities betting handles proceed to drop.